Oops, I haven't posted anything in my blog for almost a month! That's not like me! Anyway happy 2011! To kick off the year I've finally gotten round to completing my Yo! Sushi menu. As specified during Graphics & Branding sessions, I have created a menu cover, aswell as a couple of sample pages. As I've stated before, my initial idea was to have my menu laid out like a map, but a simplified map of New York that would be suitable for this has been pretty hard to come by, so I've toned down this concept slightly, but retained a similar idea. The menu I have created features various dishes Yo! Sushi have to offer, I've specified these as some of the restaurants most recommended dishes (I hope it doesn't matter that this is of course made up, but there's nothing wrong with a bit of creative licensing...) This would serve as a menu "sample" page, giving customers a general idea of what is on offer at Yo! NY. The first page of the menu is a run-through, or tour guide of sorts, of some of the cities famous sights & landmarks, which reinforces the New York element of the menu & restaurant in general. The next page is a replica of the first, with the landmarks replaced with "famous" (ssshhhh!) Yo! Sushi dishes. My first plan was to have these serve as double-sided, laminated place mats, although I think the use of a cover makes this appear more like a re-created menu & I like the idea of this being a sample page, with the customer reading on if they so choose. With the opening paragraph of the menu stating that "before you sit down & enjoy your Yo! Sushi meal, you will want to see what New York has to offer..." These particular menus could be served up in a display either outside of the restaurant or in the doorway perhaps, so that customers can come back after exploring the city... makes more sense. As always, feedback would be greatly appreciated on these outcomes, if you have any.
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